Everything You Need to Know About the Nordstrom Anniversary Sale 2021

Can you all believe it’s almost that time of year again, the sale that we’ve all been waiting for is almost here-it’s the Nordstrom Anniversary Sale! This is my favorite sale of the year because you can buy brand new items for fall that will be heavily discounted. I have been shopping the Nordstrom Anniversary Sale for years and have learned a few tips and tricks for making this sale work for you. Which is exactly why I’m sharing everything you need to know about the Nordstrom Anniversary Sale 2021. This is your ultimate guide for how to shop the sale, eliminating the overwhelm, and getting the most bang for your buck.

Before we dive into all the details about the sale, I want to take this time to remind you that you don’t need everything that will be shared during this sale. I will be sharing a variety of items to help inspire you, and give you options in case you happen to be looking for cute new fall booties or that perfect leather jacket. My hope is to be a resource for you so that you can pick up a few key pieces that will be worth every penny spent. I have items that I’ve picked up in past year’s sales that I wear season after season. Below you’ll find all my tips and tricks for how to shop smart and build the perfect fall wardrobe in a budget friendly way!

Nordstrom Anniversary Sale 2021

What Is The Nordstrom Anniversary Sale?

The Nordstrom Anniversary sale is the only sale that allows you to shop new arrivals for the upcoming season at a discounted price. The sale is tiered to allow those that spend the most with Nordstrom throughout the year to shop first. This is their way of saying thank you to their valued customers and also making sure that customers don’t flood the site and break it. To see what tier you are click here.

Nordstrom Anniversary Sale 2021

Nordstrom Anniversary Sale Dates

The preview lookbook will be released July 6th. This is a sneak peak at the items that are going to be a part of the sale. If you have an account with Nordstrom, you can save items that you love to your wishlist. I highly recommend doing this, because it makes the checkout process, quick and easy. This way you can checkout with your must-have items first and then go back and browse the sale for more items. It makes it that much less stressful. I’ve made the mistake of not doing this in the past and items that were in my cart would sell out.

July 6- You will be able to Preview everything online that will be part of the Anniversary Sale.

July 12: Early Access for Icon Status Nordstrom Cardholders

July 14: Early Access for Ambassador Status Nordstrom Cardholders

July 16: Early Access for Influencer Status Nordstrom Cardholders: If you have a Nordstrom Card, you can shop during this time! This is the ideal time to shop. Tons of items sell out during this time frame and not everything restocks unless there is a return somewhere in the system. If you don’t already have a Nordstrom Credit Card, you can sign up here! Right now, you can get a $60 bonus note that you can use during the sale if you make your first purchase the day you open your Nordstrom card.

July 28th: Nordstrom Sale open to the public! Prices go back to full price on August 9th.

If you’re still unsure when you can shop, visit this page and log into your account. Click Nordy Club in the left sidebar and it should say your cardholder status as well as your personal key dates to shop the sale.

Nordstrom Anniversary Sale 2021

Shop with Loverly Grey

EMAIL: I will be sharing TONS of information around this sale that you won’t want to miss! The best way to stay updated is by subscribing to my newsletter (enter your name and email below) and by following @loverlygrey in the LIKEtoKNOW.it app for fast and easy shopping. I will also be updating my website daily, along with styling outfits on Instagram and Instagram Stories!

INSTAGRAM: will be posting try-on hauls, sizing info, and styling tips over on Instagram stories (click here to follow). So that you don’t miss a restock alert or new sale find, I highly recommend turning on post notifications. You can do this by going to my instagram and clicking on the bell in the upper right hand corner. From there you can select posts and stories. I recommend doing both!

LIKEtoKNOW.it: I will also be posting exclusive content in the LiketoKnow.it App, so be sure you’re following me there as well! This will be the place I’ll post restock alerts, outfits that didn’t make it to the ‘gram and so much more! You can create a profile and heart items that you love, or simply save photos as outfit inspiration to come back to once you get the pieces in the mail.

Nordstrom Anniversary Sale 2021

Your Fall Wardrobe Checklist

The Nordstrom Anniversary Sale is a great time to stock up on essentials for fall! It’s the only time that items are marked after before the season starts. Think boots, jackets, designer handbags, denim and all things fall. My recommendation is to take inventory of you closet. Is it time to replace those old worn out jeans? Maybe you had your eye on a pair of neutral booties last year but never hit that check out button. This is also a grea time to clean out your closet and purge! Once you know exactly what you have and what you need, start making your wishlist. I recommend determining your budget and leaving a little wiggle room in case you see something that catches your eye. I’ve included a list of fall essentials that every woman needs in their wardrobe. Use this as a guide to help you map out your game plan!


  1. Designer Handbag
  2. Neutral Booties
  3. A Great Pair of Everyday Jeans
  4. Fall Hat
  5. Leather Jacket
  6. Everyday Gold Jewelry
  7. Free People Sweater
  8. Black Leggings
  9. Cozy Cardigan
  10. Fall Dress
  11. Long Sleeve Basic Tee
  12. Nice Coat for Winter
  13. Comfortable Flats or Mules
  14. Designer Sunglasses
  15. Sneakers

I also use the sale as an opportunity to stock up on gifts. One of my favorite things to pick up during the sale are the Barefoot Dreams blankets, beauty bundles and more! I’ll be sharing affordable gifting options throughout the sale as well as picks for men, kids and home finds!

Nordstrom Anniversary Sale 2021

Tips + Tricks For Shopping the Sale

SHOP FAST! If you see something you like, check out as soon as possible! The best part about Nordstrom is their free shipping so you can make several purchases and not have to worry about shipping costs. So if you are swiping up in Instagram Stories or browsing through the LIKEtoKNOW.it app, make sure you are checking out fast! Items won’t stay in your cart long and you don’t want to miss out on snagging your favorite styles. 

SHOP SMART! There will be so many items on sale and it can get very overwhelming. I suggest going in with a list of items that you know you want (booties, new denim and coats) and purchase those items first. I usually buy new sneakers, workout clothes, a nice fall/winter coat, denim that will last through the season and fall shoes. Remember, everything will be brand new, just marked down up to 40% OFF! I will have everything broken down by category so you won’t need to search every page of the Nordstrom website – leave the hard work to me!


  1. Take a look at when you can shop and make a note on your calendar
  2. Determine your budget (and stick to it!)
  3. Look at your closet (and your husband’s + kids) and determine what you need and what you plan to purchase
  4. Start saving items to your wishlist on July 6th
  5. Turn on post notifications for Loverly Grey’s Instagram
  6. Follow @LoverlyGrey in the LiketoKnow.it app

One of my main shopping tips for the sale is to maximize your bonus notes, which is a major perk Nordstrom offers. As a Nordy Club member, you earn points per dollar depending on your payment preferences, earning up to $3 per every $1 spent at Nordstrom! The sale is also a great time to use your double points day. You want to maximize your points on the day you plan to spend the most so that you can earn notes! I’ve included more of my top tips for you below.

Top Selling Items From NSale 2020

Browse Previous Nordstrom Sale Posts

Loverly Grey Styled Looks from the 2020 Nordstrom Anniversary Sale

The Men’s Guide to The Nordstrom Anniversary Sale

What I Shopped at the 2020 Nordstrom Anniversary Sale

Next →